ROI Calculator: Gain insight into where dollars are best spent
with one-click ROI calculation!
Campaign Respondent lists: Close the loop with sales with
follow-up on campaign respondents who opened emails or clicked-through to web
Action Plans: Manage marketing projects and ensure
the team is on track to meet deadlines; assign tasks and link project resources
and personnel through a central interface.
Microsoft Word integration: Enjoy greater flexibility and
improve communications by using Microsoft Word for formatting, color and font
enhancements for your rich text and HTML print, fax and email campaigns.